This post is NOT about improving your social media presence but using your competitors social media presence to benefit your business! Spying is not something new in business. It’s as ancient as the most ancient tactics used by traders of the olden days. However, these days we’d much rather give it a nicer term, something [...]
AnnLuck posted her rules of engagement for any business using social media in Youmoz and I’m going to expound on her points. 1. Be transparent – Do not post as someone else, especially as a customer just to appear like someone’s interested in your company and/or product. Disclose your true identity and intentions. 2. Never [...]
Don’t look now but social media is going to the dogs! Well in a manner of speaking that is. We all know that there are a lot of dog owners out there who simply cannot stay put whenever their friendly K9 is not around them and given a choice, they would want to install surveillance [...]
We have seen most companies turning away from traditional media advertising and this has stemmed from the eventual cost-cutting activities that they are forced to endure because of the hard times. With that in mind, expect them to turn to the modern mediums that include investing heavily in the wiser online advertising mediums. Online advertising [...]
