Posts in "Opinion"

Business Social Media for Haiti

When I wrote my post, “Feeding the World Through Social Media”, just several weeks ago little did I know just how much more relevant it will be today.
The news is plastered with everything that’s been happening in Haiti and while it’s been shocking, sad, and tragic the support and goodwill that people from all [...]

Feeding the World Through Social Media

I’ve been trying to write here for a couple of hours now but was distracted by the repetitive Christmas music drifting in from outside. Luckily they played the song “feed the world…don’t they know it’s Christmas time…feed the world…” I don’t know the title of the song and have no plans of Googling it up. [...]

Social Media Campaigns and Businesses

Though metrics for evaluating the effect of social to businesses are still questionable, businesses everywhere are hopping onto the social media bandwagon. As we all know though if everyone’s starting to pay attention, though we don’t have neat round figures to prove that something is good or beneficial, then something must be right about that [...]

Fortune 100 CEOs No Social Media Presence

UberCEO reported the other day that CEOs of top companies don’t seem to be interested in social media. They gathered data about this year’s Fortune 100 CEO and came up with the following results:

Only two CEOs have Twitter accounts.
13 CEOs have LinkedIn profiles, and of those only three have more than 10 connections.
81% of [...]

Social Product Development is the Wave of the Future

If you thought that social platforms are solely for marketing purposes that where you’re so wrong. Social computing technologies are emerging that will help businesses not just in the marketing world but also in product development. In the embedded YouTube video below Robin Saitz, Senior Vice President for Solutions Marketing & Communications of the Product [...]

Ads in Social Media vs Social Media Account

There’s bad news for businesses counting on their ads on social media sites to DIRECTLY affect their sales. Mark Dolliver of Adweek says that a recent study by Knowledge Networks has shown that “just 16 percent of the social-media users surveyed said they’re more inclined to buy brands that advertise on social sites.” The good [...]

Social Media Changes In 2009

var iamInit = function() {try{initIamServingHandler(234,156,557690,”http://cdn.pis.picapp.com/IamProd/Resources/Css/css2.css”)}catch(ex){}}()
Social media here, social media there – we have been hearing this term so much in the past year but this year brings more exciting changes that we should all look forward to. I was reading an article by Gary Woodill on this exact topic and I found myself nodding [...]

Achieving Entrepreneurial Success Via Social Media

var iamInit = function() {try{initIamServingHandler(234,155,557682,”http://cdn.pis.picapp.com/IamProd/Resources/Css/css2.css”)}catch(ex){}}()
In my previous post, I wrote about not depending solely on social media platforms for your business. That is not to say that you should not jump into the bandwagon. I was merely pointing out that it is not wise to simply rely on one venue. Experts still see [...]

Businesses Warned NOT To Depend Too Much On Facebook, Twitter

var iamInit = function() {try{initIamServingHandler(234,330,557674,”http://cdn.pis.picapp.com/IamProd/Resources/Css/css2.css”)}catch(ex){}}()
There was a time when not everyone in your circle of friends and acquaintances were on Facebook or Twitter. Those days are long gone, however, and practically everyone you know has an account in one – or both – of these social platforms. Furthermore, it is not surprising that [...]

Getting Irritating Alerts

One thing anyone would surely hate is getting email alerts from certain applications like Tagged or WAYN. While you are not subscribed to them, alerts find their way to you mailbox mainly because your friends have chosen to send them to you or because they have allowed access to their email box to which emails [...]

Splashpress

    Metrics

    Performancing Metrics